Lee-Ann, a global marketer, has stepped into the role this week, replacing Malcolm Nitschke.
She joins us following four and a half years at Beef + Lamb New Zealand (B+LNZ), as Global Market Innovation Manager backed by an international career spanning working with blue chip clients across fast moving consumer packaged goods, healthcare, and technology.
Moving to New Zealand at the end of 2010, she worked for Fonterra and Nestlé prior to joining in B+LNZ in 2017.
Lee-Ann is excited about her new role with AGMARDT and keen to connect.
“I’m really looking forward to connecting with New Zealand agribusinesses and research organisations and learning more about the unique challenges and opportunities of industries I haven’t had the chance to engage with to date such as horticulture.”
She is also interested in bringing her consumer lens to the AGMARDT role.
“After years of working in consumer insights, it’s now second nature for me to ask what consumer segment needs or problems can we solve for. I’m looking forward to sharing my knowledge and insights with the food and fibre sectors to support stronger consumer-centricity and connection to key markets.”
If you’d like to connect with Lee-Ann, you can contact her on:
Cell: 027 837 4297